Search Engine Optimization (SEO) and Search Engine Marketing (SEM) Beware of "too good to be true" offers for #1 page search engine results that often show up in your e-mail inbox. Most of these are scams and should be avoided. Search engine optimization is a process of research, experimentation
What are the pros and cons of Facebook Boosted Posts? Facebook has lessened organic reach and paid options are pretty much the way you reach more people. Facebook wants you to use the "Boost Post" button. As a matter of fact, they really try hard to get you to do it.